Author Archives: eptoay

About eptoay

I am a certified social media strategist having learned the business through three online courses, reading many books and practicing how to use it by doing everything on my own. My background is in real estate having entered the industry 30 years ago. In that industry, I have been in sales, management, title work as a closing officer and as a mortgage loan originator. I am a very proud former military wife and daughter, mother of four and grandmother of five.

Downsides to Using Social Media – Be Careful

Posted on August 12, 2010 by eptoay

The internet is here to stay. That in turn makes us more vulnerable to predators. It is up to us to teach our children and grandchildren to be careful. Continue reading →

Posted in Internet privacy Issues, Internet Safety Issues | Tagged , , , | 6 Comments

What is the Social Media Revolution?

Posted on August 5, 2010 by eptoay

This is a video that gives an excellent overview on what social media is all about. The statistics are even larger now as it was done several years ago. Continue reading →

Posted in Social Media for Boomers, What is Social Media | Tagged , , | Leave a comment

How Twitter Can Help Build Your Brand and Your Business

Posted on July 13, 2010 by eptoay

Twitter can be a great tool for helping your build your brand and your business. It can help you get your name out there, manage Continue reading →

Posted in Social Media for Boomers, Twitter | Tagged , , , | Leave a comment

Building A Compelling Presence on Twitter

Posted on July 8, 2010 by eptoay

When building your presence on Twitter, there are things you can do to increase your visibility. Many people are not using their Twitter accounts in an appealing way. Continue reading →

Posted in Social Media for Boomers, Twitter, Twitter Tips for Boomers | Tagged , , , , | Leave a comment

8 Good Reasons To Be On Twitter

Posted on June 9, 2010 by eptoay

Twitter is a great way to build your brand. If you haven’t started using it yet, I have included 8 different reasons why you might want to use the site. Continue reading →

Posted in Social Media for Boomers, Social Media Tips, Twitter | Tagged , , , | Leave a comment

Tips for Getting Around Facebook

Posted on May 24, 2010 by eptoay

Facebook is to top used social media site on the web. From the last statistics I heard, it now has well over 4 million users and is continuing to grow. Continue reading →

Posted in Facebook Tips for Boomers, Social Media Tips | Tagged , , , | Leave a comment

Overview of Some Social Media Sites

Posted on May 20, 2010 by eptoay

There is absolutely no way to give you an overview of all many Social Media sites out there. I wouldn’t even want to hazard a guess as to how many there are. Continue reading →

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Social Media is all about Communication

Posted on May 18, 2010 by eptoay

Social Media is really all about how we communicate. Prior to the internet, we relied on the phone and mail. Now that has changed and we all need to keep up. Continue reading →

Posted in Communicating your brand | Tagged , , , | Leave a comment

From the Radio to Social Media

Posted on May 14, 2010 by eptoay

How things have changed since I was a child. I have gone from listening to tubed radios (no TV in my home) to teaching social media. Continue reading →

Posted in Reminiscing | Tagged , , | Leave a comment

Putting Your Personal Information on Facebook

Posted on May 9, 2010 by eptoay

How much personal information should you put on your Facebook profile. Of course it is your choice but I have included some tips of what you might want to think about. Continue reading →

Posted in Facebook Tips for Boomers, Social Media for Boomers, Social Media Tips | Tagged , , , | 2 Comments